Leaders
Catalyzing Change
Join global brands like Twitter, Western Digital, Lumentum and Zoom in committing to Pledge 25x25. Learn more about the organizations committed to increasing diversity and inclusion through Pledge 25x25.
The ROI of Diverse Voices
Ahmad Thomas, SVLG's Chief Executive Officer, describes why diversity, equity and inclusion should be at the top of every leader's to-do list. Learn more about why leaders from Zoom, Twitter and the San Francisco 49ers are joining Pledge 25x25 to catalyze change in Silicon Valley and beyond.
Pledge 25x25 Companies
Pledge Companies In Focus
California Travel Association (CalTravel) is the influential, unified voice of California's travel and tourism industry. Its mission is to protect and advance the interests and investments of the industry through advocacy, collaboration, and education. CalTravel has developed an eight-point plan to jumpstart the association's first significant Diversity, Equity, and Inclusion (DEI) initiative. The action plan seeks to engage CalTravel members by establishing a DEI-focused task force, surveying members to establish DEI goals, sharing educational resources, creating opportunities for future industry leaders, and encouraging members to sign on to the Pledge 25x25 initiative from SVLG.
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In 2021 the San Francisco 49ers welcomed Christina Jefferson to the newly created position of Director of Diversity, Equity, and Inclusion (DEI). A demonstrated changemaker in the DEI field, Jefferson is leading inclusion and diversity efforts across the organization and has implemented several new DEI training programs within the front office while working closely to support each of the team's employee resource groups.
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Genentech is a biotechnology company dedicated to pursuing groundbreaking science to discover and develop medicines for people with serious and life-threatening diseases. Their discoveries include the first targeted antibody for cancer and the first medicine for primary progressive multiple sclerosis. Embracing diversity and inclusion (D&I) helps drive innovation, improves scientific and clinical outcomes and contributes to equitable healthcare for all.
Like all technology companies, Western Digital is driven by innovation. To compete in the 21st century, Western Digital must have a well-rounded leadership team representative of the communities working in and serving regionally, nationally, and globally. Through their Equity, Inclusion, and Diversity Acceleration plan, they develop underrepresented talent for advancement opportunities. Since 25x25 is not simply a pledge but a movement, they hope that their participation will encourage more companies in Silicon Valley and beyond to commit to increasing executive representation by 25%. They are also excited to learn from others and discover new ways to think about how they can achieve their equity, inclusion, and diversity goals.
As a major solar provider, SunPower is committed to creating a strong culture of diversity, equity, and inclusion and is on a mission of changing the way the world is powered through solar energy and storage. Just like its customers, SunPower wants a workforce to reflect the same diversity, which is why they have Pledged 25x25. SunPower values diversity of all kinds and leads with intention. This starts with building awareness for every employee and holding themselves accountable by listening, learning, and improving. A culture of diversity and inclusion leads to more innovation, healthier working relationships, better decision-making, more fulfilled employees, a better ability to serve our customers, and ultimately a company that does well by doing good.
California Travel Association (CalTravel) is the influential, unified voice of California's travel and tourism industry. Its mission is to protect and advance the interests and investments of the industry through advocacy, collaboration, and education. It is committed to strengthening the industry by making it more diverse, equitable, and inclusive.
Major DEI Initiative
CalTravel has developed an eight-point plan to jumpstart the association's first significant Diversity, Equity, and Inclusion (DEI) initiative. The action plan seeks to engage CalTravel members by establishing a DEI-focused task force, surveying members to establish DEI goals, sharing educational resources, creating opportunities for future industry leaders, and encouraging members to sign on to the Pledge 25x25 initiative from SVLG.
Numly is a leading provider of NumlyEngage, an AI-driven, Peer Coaching platform for critical skills that accelerates employee engagement, performance, and growth for corporate customers, especially in the new normal of WFH / Remote and Hybrid work environments. Numly is committed to building a globally diverse organization that embraces all perspectives and ideas. Through its company's core values, they endeavor to support Women, millennials/Gen-Z’s, and Neuro-diverse individuals to develop a collaborative Remote Work / Work From Home (WFH) environment that drives a positive impact on its employees, customers, partners, and communities.
Lumentum is committed to hiring, promoting, and retaining leaders from underrepresented backgrounds. That’s why they are taking a progressive look at the hiring and jobs process in ways that not only expand search to new geographies but change how job descriptions are drafted and how candidates are identified. To maximize a diversified pool of qualified candidates, their recruiters work closely with managers to broaden their view of what skills and experience are truly needed to succeed in an open role and expand geographies where candidates are sought to ensure a diversified candidate pool. Positions will not be filled until a diverse slate of candidates has been vetted equitably through a balanced team of interviewers.
"It's the right thing to do to meet this moment. But the bottom line is the bottom line. We leave revenue, market share, and innovation on the table when our decision makers and leadership teams don't reflect the communities that we serve."
Ahmad Thomas
Chief Executive Officer, Silicon Valley Leadership Group
Our Premiere Partner
Pledge 25x25 is a key part of the Silicon Valley Leadership Group’s mission to promote innovation, competitiveness, and sustainability and outlines the most comprehensive game plan to diversify businesses in the region and nation. Our premier partner in this multi-year initiative is The Bay Area Council.
"We are proud to partner with SVLG to increase the representation of communities of color & women in business leadership and encourage more transparency, education & financial commitment via the 25x25 initiative.